Sofia Karvela

Sofia Karvela is a stylist, creative director, costume designer, entrepreneur and mother to a baby boy and beagle. She was born in Athens, Greece and raised in London. Sofia moved to New York City to study acting when she was 16. She soon realized her passion for style and design, and tirelessly searched for her niche in the fashion industry. Sofia seized the opportunity to assist world-renowned costume designer, Patricia Field. From her work with Patricia and Sex and the City to styling a number of advertising campaigns, she quickly gained a thorough understanding of the business, and her solo ventures progressed into a career.

Sofia has styled editorials for American and European publications, collaborating with photographers such as Ryan McGinley, Roe Etheridge, Collier Schorr, Cameron Krone, and Santiago & Mauricio. Her work can be seen in the advertising campaigns of Maybelline, Nestea, Eastpak, Acne, Tangueray, Ardency Inn and Payless. She was also the costume designer of Younger, from producer Darren Star (Sex and The City).

Having consulted for ready-to-wear and accessories lines, Sofia launched her made-to-order t-shirt and blazer line – Skar – in 2011. The brand has become a favorite among celebrities such as Sarah Jessica Parker, Alessandra Ambrosio, Cindy Lauper, Nicole Kidman, Carole Radziwill and Sharon Stone.

Sofia loves all aspects of her job, people of all creative backgrounds, and creating beautiful stories and imagery. Her best assets are the enthusiasm she brings to each job, her unique 'eye', and the ability to precisely communicate and deliver her vision to each client. She hopes to be consistently challenged in her profession and take on new and exciting opportunities.