Hinako was born in the coastal city of Hiroshima, Japan. After receiving a university degree in economics she moved to Tokyo to follow her passion of makeup artistry, where she studied and began her career.

Throughout a decade in Tokyo she developed an uncompromising work ethic and honed her skills in the print and television advertising world, working on such accounts as Coca-Cola, Levi’s, Toyota, P&G, Pepsi, Nissan, Olympus and Uniqlo to name a few.

Since moving here, she has worked with big name photographers such as Williams + Hirakawa and Terry Richardson, and assisted on major runway shows including Jason Wu, Elizabeth and James, 3.1 Philip Lim and Lacoste to name a few.

She draws much of her influence from fashion and music and loves creating flawless, sophisticated looks with her makeup.

Hinako is a peaceful spirit, down to earth and loves her white Cockapoo dog named Watson.